FREELANCE COPYWRITING

HELPING YOU FIND THE RIGHT WORDS

If you’re looking for freelance copywriting help with your website, blog content, newsletters or printed materials, you’re in the right place. As a freelance copywriter, blogger and former journalist, I work in house, or from my little home office near Milton Keynes.

Choosing the right words can be daunting. But, with a little professional help, it needn’t be. I’ve helped a wide variety of businesses, both large and small, to find their voice. I can find yours too.

Finding and developing your unique tone of voice is crucial to building trust and engagement with your audience. Crafting consistent messages, using the right tone to match your visuals, and brand ethos helps create an engaged, loyal customer base.

Not sure where to start? Please email me on becky@pinkscharming.com for your free consultation.White Desk

AN EXPERT COPYWRITER

With over ten years of professional copywriting experience, both in house and now on a freelance basis, there aren’t many topics I can’t write about. With a strong track record of creating commercial copy that resonates with customers, I specialise in lifestyle copywriting, but as a former journalist, I can find the story in any subject. Scroll down for just a few examples from my extensive portfolio, including Champneys, Avon, Pia Jewellery, Bounty, Frem Furniture, and Strada Creative.

FREELANCE COPYWRITING CLIENTS

Read on to discover some of the clients I’ve worked with, and recommendations and links to my work. You can also visit my LinkedIn page to see more details from my CV.

RASPBERRY RHUBARB SUPER LUXE EVENTS

I created the copy for Raspberry Rhubarb’s website, ensuring it reflects the luxury experience their clients can expect to receive.

“When I decided to redesign my website I contacted Becky to assist with the copy writing element. I wanted to make sure the tone and vocabulary used was really on brand and matched the high level, luxury images used on the site. Becky 100% understood what I wanted to achieve and turned round perfect copy for me in a very short space of time. Her copywriting was fantastic, so much better than I could have achieved myself and really helped my website to be placed where I want it to be in the event management market. I continually have amazing feedback about my site and much of that is down to Becky’s words! I wouldn’t hesitate to recommend Becky’s services.”

Amy Burleigh, Founder, www.raspberryrhubarb.com

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THE EVENT FLOWER COMPANY

The copy I created for The Event Flower Company showcases the bespoke, luxury floral designs clients will enjoy.

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72 HAIR

I created enticing copy for professional haircare brand 72 Hair, to complement the captivating images of beautiful hair.

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STRADA CREATIVE

As a regular freelancer for Strada Creative agency, I wrote their website, and provide copy for many of their clients, including Royce Lingerie, Eve Taylor and KIPA Haircare.

“Becky has written copy for many of our creative projects and really excels at beauty and fashion as well as so many other industries. She has a flair for staying on brief and ensuring the copy is engaging, exciting and so easy to read. Becky is also super easy to work with and we wouldn’t hesitate to recommend her.”

Liz Dalton, Founder, Strada Creative 

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Royce Lingerie Blog Post

BRIDAL ADORNMENTS HANDMADE BRIDAL ACCESSORIES

Writing the copy for the Bridal Adornments Handmade Bridal Accessories website was a delight. Their bespoke bridal accessories are handcrafted with care and attention, so I helped them convey that message.

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PIA JEWELLERY

Creating the copy for Pia Jewellery‘s  Spring,  SummerAutumn and Christmas Look Books is always a treat, as their products are so beautiful.

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CHAMPNEYS HEALTH SPA

I created much of the copy for the Champneys Health Spa website relaunch, including descriptions of treatments and retreats.

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BOUNTY.COM

I thoroughly enjoyed researching and writing articles for leading parenting website bounty.com – including Ovulation Predictor Kits, Abnormalities of the UterusPregnancy Weight Gain, and Water Births.

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FREM FURNITURE

I wrote the majority of the product descriptions for Frem office furniture‘s website. I also write regular emails and press releases for them.

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TINY STEPS NURSERY

After writing the copy for Tiny Steps Nursery‘s website, they liked it so much, they asked me to write their new prospectus. The old copy was very formal, and my new friendly, professional copy reflected the warm, caring environment they’ve created.

“I was recommended to use Becky Pink as a copywriter initially to look at our nursery website and then she rewrote our prospectus. Becky made the process very easy, she came in to meet us and looked around our environment to get a feel of who we were. It was so good to find this personal touch and bounce ideas off of her. Becky has made our website and prospectus reflect who we are as a company, rather than the dated and impersonal feel. We now have a family-friendly script that we are proud to point people to.”

Nicola Ritchie, Head of Child Services, Tiny Steps Day Nursery

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I’ve written the website copy for diverse clients, including:

Coffee Central, who blend and grind gourmet coffee, and supply and service coffee machines. 

Premium road and track driving trainers C.A.T Driver Training.

Life insurance brokers My Protection Guru.

Meat Me Wrap Me, creators of delicious gourmet wraps.

 

WEBSITE CONTENT

As well as brochures, prospectuses and websites, I also write blog posts, websites, create content, and perform other ad hoc freelance copywriting for a variety of social media clients.

“Becky is quite simply brilliant! Over the past few months, I have asked Becky to support me with various projects covering various industries and she has always delivered. Excellent quality, very timely (even for the most demanding of timescales, extra thanks for that) and very easy to communicate with. I have no hesitation in recommending Becky.”

Kelli Doorne, Director and Social Media Account Manager, OTAKU MK

AVON COSMETICS

In 2007, I became a Copywriter for Avon Cosmetics, which was quickly followed by promotion to Senior Copywriter. As I’ve been a beauty junkie since my teenage years, writing for one of the world’s biggest beauty companies was a dream come true.

Below you’ll find just a few examples of my beauty writing for Avon. With a new brochure and Representative magazine printed every three weeks, I have many more samples.

“Becky is a highly talented creative writer who is an absolute pleasure to work with. She always looks for new and better ways of doing things, works well in a team or individually, and her copy has delivered proven results. She is organised, punctual, personable and a lot of fun. I would highly recommend Becky to anyone.”

Frances Gent, Creative Manager, UK Commercial Marketing, AVON

I can often be found freelancing at Avon HQ, and I still have a box of Earl Grey teabags in the Creative Department’s kitchen cupboard.

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AN EXPERIENCED JOURNALIST

Before becoming a copywriter, I was Entertainment Editor and Broadcast Journalist, writing and broadcasting news live to thousands of listeners every hour. My Post Graduate Diploma in Broadcast Journalism, strong writing and broadcast skills landed me this exciting job. I loved working at this busy hub of seven independent radio stations, which is now called Global Radio (previously called GWR, then GCap). My interiors column for lifestyle magazine Celebrate:MK is proving popular.

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A PROFESSIONAL BLOGGER

Writing, maintaining and managing this blog has taught me a plethora of digital skills, including SEO, design, and social media promotion. I’ve worked on exciting projects with high profile clients, including IKEA, DFS, David Lloyd Health Clubs, JORD watchesPiccalilly Organic Kids’ Wear, and Love Lula Organic Beauty.

If you’d like to talk about a copywriting or blogging project, just drop me an email to becky@pinkscharming.com and check out my LinkedIn page to see more details about my career.

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