Welcome! I’m Becky
Simple steps to go from eco-worrier to eco-warrior.
Lost in a fog of greenwashing? Worried about wasting money on eco products that don’t work? Need inspiration to live a more planet-positive, ethical life? I help you live a more eco-friendly life: find inspiration for greener living, clean beauty, ethical, sustainable style, and creative interiors and DIYs. Plus some delicious recipes.

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Banish Brassy Tones without Plastic, with Purple Shampoo and Conditioner Bars
Looking for a clean, kind, eco-friendly shampoo and conditioner for blonde, silver or highlighted hair? I find it can be hard to find hair products without lots of chemical nasties that actually work. Read my review of Kitsch purple shampoo and conditioner bars to see if they’re right for you.

Behind the Blog
Hi! I’m Becky Pink
I’m an eco-lifestyle blogger by night, freelance copywriter and brand storyteller by day, and mum to two tween and teen girls 24/7. And yes, my last name really is Pink, thanks to marrying my scientist husband.
I’m on a mission to make life greener, cleaner, and more creative, and I love sharing my findings. As a former journalist, I know how to do my research to help you live a more eco-friendly life.
Find inspiration for greener living, clean beauty, ethical, sustainable style, and creative interiors and DIYs. Plus some delicious recipes.












